Mix & Match

Photoshoot / Design

Art direction for various merchandising themes for YOOX

About this project

The aim of this monthly project was to showcase the full potential of mixing brands creating fabulous looks for many occasions. Here is a selection of images shot for the various platforms: e-commerce, landing pages, app, social, and web marketing.

Art director: Vita Piccolomini
Photographer: Luca Campri
Stylist: Anna Carraro
Glam: Giulia Cigarini
Production: Valentina Cecchini, Aura Roveratto